The Art of Building Relationships
I just got back from participating in the Referral Institute annual Conference. The Referral Institute is a training, consulting, and coaching company focused on the art of referral marketing. Their training is second-to-none, based on the intellectual property of Dr. Ivan Misner, founder and chairman of BNI.
This conference is unlike any other conference. That's because everybody who attends it is a master networker. You don't just attend this conference - you actively participate by getting to know other attendees, and building relationships.
The title of Keith Ferrazzi's book, "Never Eat Alone", definitely applies here.
It was an eye opener and a priviledge to be a part of this exceptional group of professionals.
The next time you go to a conference, ask yourself:
Who do I most want to meet?
Who do I want to re-connect with?
Who do I want to be introduced to?
You may just come away with a lot more than information - you may build or re-capture some amazing relationships.